28 May 2021

What will be ‘Next’ in the OOH and DOOH Advertising Industry

5 key points to help match the advertising industry needs and those of the ads consumers


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19 May 2021

Broadsign Reach Inventory Now Available on Pladway
for Next-Gen Programmatic Out Of Home

CEO Marco Orlandi announces the integration with Broadsign Reach inventory


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30 March 2021

Pladway is a new member of WOO – World Out Of Home Organization

The company led by CEO Marco Orlandi continues the international positioning of its programmatic DOOH offer


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22 March 2021

International outlook for Pladway, the Voilàp Group OOH programmatic platform

From the Reddit/GameStop case, to the relaunch of adv investments: according to Marco Orlandi, CEO of Pladway, advertising is restarting and [...]
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29 October 2020

Voilàp Holding expands its digital division Acquiring Pladway

Thanks to this takeover, the Voilàp Group boosts its profile of independent digital enabler in the Out of Home advertising and Smart Cities [...]
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