With our solutions we'll walk you to get the most out of your inventory
Activate the programmatic business alongside a company with high expertise in the OOH Market. We talk programmatic language and we know OOH rules. Our goal is to preserve the value of your inventory and the exclusiveness of your assets.
Fully automated campaign planning, execution and reporting through the connection between the SSP and the CMS. Publishers issue a single periodic invoice to Pladway, easing administrative procedures.
The programmatic channel complement your direct sales and help you to intercept new budgets. Pladway guarantees complete control over brands that have access to your inventory.
Pladway makes your assets instantly visible to digital agency specialists and planners, enabling new revenue streams.
Blimp – Artificial intelligence to read and interpret the city
Alex Buzzetti, Co-Founder and General Manager of Blimp, explains how the behaviour [...]
Always On DOOH: Programmatic becomes easy!
Available in Italy IGPDecaux’s new Always On solution which, thanks to Pladway’s DSP and VIOOH’s SSP platforms, makes the [...]
Pladway S.r.l. - Via Fra' Luca Pacioli, 3 - 20144 Milano - ITALY - P.IVA / C.F. 10251710967